Imagine what we can accomplish if we work together! Musical entertainment is demanded in all economic climates, and only severe recessions are expected to decrease the revenues of the business.
Example goals might be: Product Mix Indie labels differentiate themselves by the mix of artists they sign and promote, making this a crucial section of an indie label marketing plan. Your strengths could include the following and reputation of your artists or access to studios and influential contacts, while weaknesses could include a current lack of funding.
How will you keep them coming back? Companies like You Tube, Flixya, Grupo, and Veoh are now catering to the new artist movement by providing a free distribution platform to promote new music and music videos.
What makes you special? Make note of those who have supported your music in the past as well as others you may have come across along the way and be sure to build relationships and utilize them as sources for promotion.
Live concerts are also the main marketing driver for indie labels, providing the in-person experiences that can turn casual indie fans into loyal brand champions. How does your target audience value your products or services?
There are a few things that you need to do before you even begin to promote that will really help give your promo a better chance at getting results. Keep it sharp, succinct and long-term focused.
Doe expects a strong rate of growth at the start of operations. This link will take you to our 'View Only' business plan on Google Docs. Is it just for you and your team? New indie labels enter an established and growing industry where a range of competitors can be considered major labels in their own right.
How does your target audience value your products or services? Concert Promotion Concert promotion is one of two major revenue drivers for any record label -- the second being music sales.
High speed Internet and broadband communications have also increased the fragmented nature of the market as many online music sites that specialize in new and upcoming artist distribution have increased significantly over the last five years.
Those that are successful all have official websites, so should you!
What techniques will you use? However, if you have hundreds of items, condense your product list categorically. While this will decrease the revenues in the business in the long run, Management feels that shifting the capital risk from distribution to a third party outweighs the potential profit benefits in the future.
Think of the business plan as your blueprint to success. Target audience — who is the business plan for? He has earned a Bachelor of Arts in management from Walsh University.
Achieving these goals and objectives will in turn help you achieve your vision statement.How To Create 5-Year Business Plan For Your Band In any endeavor, it is a good idea to plan, plan, plan.
While the music business can often be seen as only a creative endeavor, having a good business plan for your music career is just as important. A Music Business Plan For The Independent Musician Posted on May 3rd, Comments: 41 Recently I was going through my stats for the Music Marketing Manifesto blog and saw something really depressing under “search engine terms”.
The Indie Music Profit Plan is a step-by-step blueprint for Indie musicians so they can build a platform, a brand, a fan base and an income.
Great music always comes first, but the business side is important too! Try these 10 strategies for indie musicians and grow your career. A Sample Music Business Plan for Your Band. For those of you who haven’t read my previous posts on this topic, I’ll briefly bring you up to speed.
I wrote a post on Music Think Tank Open that was transferred to the main page (an honor in my book) called How to Write a Music Business Plan.
It was a bit fluffy like this one might end up and one of the MTT readers called me on it. How to Create a Business Plan for Your Independent Recording Career. The only way you can work through your goals is by developing and sticking to a business plan.
Research – you’ll need to have a lot of information about your music, marketing strategy, distribution plan, finances and more before you can create your business plan.Download